Drew Thomas Hendricks
In this episode of the Legends Behind the Craft podcast, Drew Thomas Hendricks talks with the CEO of 3×3, Mike Provance. They discuss the evolution of alcohol in e-commerce, how impactful personalization can be for the customer experience, why independent channels should sell online, and much more. Stay tuned!
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On this episode of the Legends Behind the Craft podcast, Drew Thomas Hendricks has a conversation with the Founder and CEO of VINT Studio, Scout Driscoll, about what makes a killer wine label. They discuss why trendy designs aren’t always the easiest path, how labels convey brand messages, and tips for storytelling through wine bottles. Stay tuned!
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Do you need a new method to sell your wine bottles? Content marketing is a powerful strategy that can help you reach clients that are not receptive to traditional ads. However, getting started can be a challenge. To make a content marketing push successful, you need to choose topics and formats that provide value. In […]
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We think not, and many adults would agree. The most significant shift over the last few years has been towards people winding down after work by scrolling through social media. Now that people rely on social media channels to show them the next best thing, it’s essential to be on the feeds that people scroll […]
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On this episode of the Legends Behind the Craft podcast, Drew Thomas Hendricks has a conversation with Sales Manager of Commerce7, Zach Kamphuis, about everything you need to know regarding site personalization. Stay tuned!
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On this exciting episode of the Legends Behind the Craft podcast, Drew Thomas Hendricks talks with the Co-founder of Bricoleur Vineyards, Mark Hanson. They discuss all Bricoleur has to offer, how to craft a unique visitor experience, the process of creating new wines, and much more. You don’t want to miss this jam-packed episode!
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Content marketing for wine suppliers is an excellent way to reach clients. We’ve already covered how to develop a B2B content marketing plan. This compact guide will focus on what a winery may be trying to learn when they browse supplier content, along with how to focus your content on giving them the answer they […]
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How Can Social Media Impact Your B2B Marketing Strategy? These days social media is a mainstay of marketing strategies far and wide. But you’d be forgiven for thinking that social media marketing is more of a B2C thing. Social media marketing is as effective (if not more so) in the B2B sphere as it is […]
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On this episode of Legends Behind the Craft, Drew Thomas Hendricks has a conversation with the Founder and CEO of Loupe Graphics, Kim Connolly. They discuss the impact of a good unboxing experience, tips for customer retention and engagement through packaging, the popularity of virtual tastings, and much more. You don’t want to miss this jam-packed episode!
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Tune in to this episode of Legends Behind the Craft, where Drew Thomas Hendricks sits down with Shana Bull, digital storyteller, marketing educator, and writer. Together, they discuss the best ways to make social media work for you. Shana talks about digital storytelling and connecting with customers virtually, the biggest mistakes made on social media, and how to find the marketing approach that fits your company’s needs. Plus, Shana shares free resources to elevate your social media strategy!
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