Marketing has always been about telling stories, but businesses in the wine industry need more storytelling than any other. Even with a bottle of exceptional wine, a good story sells even more than time, oak, or terroir alone. Where should you expend your energy? Should you use website content or blogs to grow your wine business?
In this article, you will learn all the basics of how to create calls to action that work and finally turn your website into the conversion channel you need! You have a website for a reason. There are actions you want your visitors to take in order to continue growing your brand and making money. …
Think about the moment when you enter a tasting room for the first time, whether it is your own tasting room or one at a friend or family member’s winery. Everything matters about that first moment: A strong smell of wine and grapes can immediately bring you to the present moment, starting the relaxing and …
Why Your Winery Website Design Should Match Your Tasting Room Experience Read More »
If you want to sell your winery products online, your website needs the attention of your audience. That’s easier said than done. Even well-designed and exceptionally written winery websites that sell exceptional products can still fail if they cannot attract their audience. How do you drive more traffic to your winery website? That’s probably why, …
How to Drive More Traffic to Your Winery Website and Increase Online Wine Sales Read More »
Wine Wisdom: 12 Reasons Why Your Winery Website Needs to Be Redesigned Looking for 12 reasons why your winery site needs to be redesigned? If that’s the case, you’ve come to the right place! In 2018, wine sales reached $40.2 billion in the United States. Based on these numbers, it’s safe to say people love …
Wine Wisdom: 12 Reasons Why Your Winery Website Needs to Be Redesigned Read More »
Your winery website design project starts long before you write the first line of code. It requires significant ideation and planning, from using wireframe templates to building a style guide that guides consistency throughout each page of the site. One central step to tackle early: setting your color palette. That sounds simple. Simply pick a …
What Your Website’s Color Palette Says About Your Company’s Wine Palette Read More »
They have to start somewhere. For wineries and across industries, every digital customer journey begins includes some entry point to the website. Building the right landing pages is your way to control those entry points and maximize your chances of sales success. Your homepage is likely your audience’s most popular entry point, but it’s far …
Ultimate Guide to Landing Pages for Your Winery Website Read More »
If you’re thinking of redesigning your winery website in 2020—you really should. The best winery websites are using these web design tactics in 2020. Are you looking for tips to create the best winery website the internet has to offer? If so, you’re in the right place. We have compiled a few tips on how …
Create the Best Winery Website in 2020 by Using These Design Tactics Read More »