Social Media

Navigating Digital Trends and How Consumer Preferences are Shaping the Wine Industry

December 19, 2023
digitalization in the wine industry

The wine industry is at the cusp of transformation, driven by consumers and digitalization.  This revolution is redefining the way wine is marketed, sold, and enjoyed. Digitalization in the wine industry is not just about adopting new tools and technologies, but also understanding and adapting to the changing landscape of consumer behavior.  In a Legends […]

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How to Sell More Wine By Using the Right Hashtags for Your Winery

September 30, 2021
Hashtag Strategy for Wineries

Getting Started with Hashtags Social media has turned the old-school pound sign into the widely-used hashtag. Hashtags are incredible tools that can be used to find content that aligns with a brand’s interests online. They help businesses, especially wineries, increase lead generation and overall reach efforts. Your winery needs a top-notch digital marketing strategy that […]

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How to Use LinkedIn for B2B Marketing

July 26, 2021
LinkedIn for B2B Marketing

Using LinkedIn for B2B Marketing LinkedIn is a powerful platform for B2B marketing. A company with an active presence on LinkedIn can build a solid professional network. Over six hundred million people use LinkedIn, and it’s still growing. Additionally, 46% of social media traffic to B2B company websites comes from LinkedIn. B2B LinkedIn marketing is here to […]

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Social Media Content Amplification: How to Promote and Distribute Your Content Effectively

June 22, 2021
Social Media Content Amplification

We think not, and many adults would agree. The most significant shift over the last few years has been towards people winding down after work by scrolling through social media. Now that people rely on social media channels to show them the next best thing, it’s essential to be on the feeds that people scroll […]

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What Role Should Social Media Play in Your B2B Marketing Strategy

June 7, 2021
b2b social media strategy

How Can Social Media Impact Your B2B Marketing Strategy? These days social media is a mainstay of marketing strategies far and wide. But you’d be forgiven for thinking that social media marketing is more of a B2C thing. Social media marketing is as effective (if not more so) in the B2B sphere as it is […]

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Social Media Guidelines for Alcohol Marketing

June 1, 2020
Social Media Guidelines

This article will outline social media guidelines for alcohol marketing. Social media hasn’t always been around but it has quickly cemented its status as an indispensable tool for digital marketing. According to new data, 89 percent of consumers will spend on a brand they follow on social media platforms, with 84 percent revealing they trust […]

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5 Winery Social Media Ideas That Will Change Your Business Forever

May 5, 2020
Winery Social Media

Looking for 5 winery social media ideas that will change your business forever? If so, we’ve got your back. Click here for more! No matter your business, social media is the key to success. The world is growing more and more dependent on how technology connects each of us. With 3.48 billion people on social media, […]

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