Last Updated on June 25, 2021 by Amy Geldean
Winery’s DTC Sales
Want to increase your winery’s DTC sales? Learn how to attract new wine club members, solidify the buying decision for new members and engage existing members. Each stage of the wine club members buying journey requires its own tactic. Prospective members need to be identified and educated on the winery, new members need to know they are part of the family, and current members need to be engaged throughout the year.